Brand identity Archives - Page 2 of 3

Mobile-first website design, how important is it?

Mobile-first makes websites more user-friendly and ranks them higher on Google. But what exactly is it and how do I apply it to my website?

Surprisingly, the real costs of a good website

New website; a celebration or a headache? The creation of a good website often takes longer and costs more than budgeted. Why is that and what can you do about it?

The Pitfalls of Translating Website Text

Translate a simple final step into website text or is it not that simple? We discuss what you need to pay attention to for properly translating website text.

Writing website text that contributes to your findability (SEO)?

Writing website text that gets read, that is the goal. How do you ensure you are findable? How does SEO actually work? What SEO myths are there?

What is the right tone for your website text?

Tone or style is decisive for the quality of website text. How do you determine the right tone for the website text you are going to write?

Writing website text: How do you get input from your organization?

When writing website text, it is essential that information comes from across the entire organization, but how do you concretely obtain this input?

The structure and composition of good website text

Goals and subtopics determine the structure of website content. This section enables you to write website content in a short amount of time.

In practice: How many words does a good website text contain?

How many words does a good website text contain? A practical guide on the visitor's attention span and the required number of words.

Writing Website Text: Which Texts Are Essential?

You already know quite a bit about writing website text, but where do you start and what do you need? In this article, we discuss how to create a content plan.